Collect feedback after the attempt
Feedback before use often becomes opinion about the idea. Feedback after use can describe access, completion, friction, and return intent.
Use structured questions
- 01Access
Could they get into the product?
- 02Task
Could they complete the intended action?
- 03Experience
What felt useful or weak?
- 04Return
Would they choose to come back?
Preserve raw evidence
A clean feedback system should not overwrite uncomfortable responses. Historical evidence helps the product record improve over time.
